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Case Studies

We’re always with you. That means consistently delivering for our clients, regardless of the challenge.

Our team combines in-depth industry knowledge, real-time insight and limitless imagination to accelerate the brands of our clients.

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Vericast + PAN Communications case study Vericast + PAN Communications case study
Marketing Tech Case Study

Contributing to the trending conversations dominating headlines, PAN and Vericast collaborated on developing consumer insights to support reporters’ ongoing coverage of inflation.

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In the last year or so, the team here at PAN has worked with Vericast to up-level the quality of coverage Vericast receives. On top of consistent thought leadership outreach, we regularly conduct research projects that have proven to be valuable to our efforts to reach a more business and top tier audience. PAN’s partnership with Dynata equips us with the tools we need to do so.
Kyle Moschen, Account Executive, Boston, PAN Communications
Kyle Moschen
Senior Account Executive | Virtual Community
Weave, IPO amidst competitive public offering landscape, PAN client case study Weave, IPO amidst competitive public offering landscape, PAN client case study
Case Study

Weave's Veteran's Day IPO required PAN to help craft a timely company narrative that spoke to the CEO's passion areas, while demonstrating business momentum.

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I’m so proud of our team’s work helping Weave prepare for its public debut on the NYSE! As a result of our strategic planning, we experienced an incredible flow of print, online and broadcast media live on the trading show floor and virtual interviews for the CEO throughout the first day of trading and beyond. 
This marked a HUGE moment for Weave in its lifecycle and we were thrilled to be a part of such a significant milestone for the company.
Matthew Briggs, Senior Vice President, Healthcare at PAN Communications, headshot
Matthew Briggs
Senior Vice President, Healthcare | Boston, MA
NTT Data Future of Work Media Relations Case Study for PAN Communications NTT Data Future of Work Media Relations Case Study for PAN Communications
Technology Case Study

PAN recommended NTT DATA take an inside-out approach to media relations focusing on the future of work. The team worked together to create a unique message, which ultimately inspired a full marketing campaign.

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NTT DATA has always focused on helping clients through periods of transition, but following the pandemic, it needed share how it was helping both its own workforce and clients with a new way of working. We worked together to develop and share NTT DATA’s Empowered Work point of view with the media, using a data-first approach to break through to priority targets and gain an increase in placements.
Marki Conway, Vice President at PAN Communications, headshot
Marki Conway
Vice President, Technology | Boston, MA
Hiro: Supporting Pandemic Pivot to Help Drive Fastest Insurtech Crowdfund Ever {case study} Hiro: Supporting Pandemic Pivot to Help Drive Fastest Insurtech Crowdfund Ever {case study}
X-Tech Case Study

PAN's NXT Stage approach helped newly formed insurtech start-up Hiro build credibility and relevance to support a fundraise ahead of its UK launch.

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This campaign used creative storytelling to establish Hiro as one of the UK’s most exciting insurtech challengers, on a mission to bring innovation to the outdated insurance sector and fairer premiums to homeowners.
Gareth Thomas, Managing Director, U.K. at PAN Communications, headshot
Gareth Thomas
Managing Director, UK | London, UK
In the last year or so, the team here at PAN has worked with Vericast to up-level the quality of coverage Vericast receives. On top of consistent thought leadership outreach, we regularly conduct research projects that have proven to be valuable to our efforts to reach a more business and top tier audience. PAN’s partnership with Dynata equips us with the tools we need to do so.
Kyle Moschen, Account Executive, Boston, PAN Communications
Kyle Moschen
Senior Account Executive | Virtual Community
I’m so proud of our team’s work helping Weave prepare for its public debut on the NYSE! As a result of our strategic planning, we experienced an incredible flow of print, online and broadcast media live on the trading show floor and virtual interviews for the CEO throughout the first day of trading and beyond. 
This marked a HUGE moment for Weave in its lifecycle and we were thrilled to be a part of such a significant milestone for the company.
Matthew Briggs, Senior Vice President, Healthcare at PAN Communications, headshot
Matthew Briggs
Senior Vice President, Healthcare | Boston, MA
NTT DATA has always focused on helping clients through periods of transition, but following the pandemic, it needed share how it was helping both its own workforce and clients with a new way of working. We worked together to develop and share NTT DATA’s Empowered Work point of view with the media, using a data-first approach to break through to priority targets and gain an increase in placements.
Marki Conway, Vice President at PAN Communications, headshot
Marki Conway
Vice President, Technology | Boston, MA
This campaign used creative storytelling to establish Hiro as one of the UK’s most exciting insurtech challengers, on a mission to bring innovation to the outdated insurance sector and fairer premiums to homeowners.
Gareth Thomas, Managing Director, U.K. at PAN Communications, headshot
Gareth Thomas
Managing Director, UK | London, UK
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