Dan Martin

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Dan is extremely passionate about healthcare, an industry that touches people’s lives and has a deeper purpose. Over the past 25 years, he has worked with B2B healthcare companies in all sectors including HIT, digital health, life sciences, medical device, and biopharma services. As PAN’s healthcare practice leader, he keeps a pulse on what’s happening in the broader industry as well as within PAN’s clients’ markets to devise and adjust go-to-market strategies and tactics to raise awareness and visibility and reach and engage the audiences that matter most.

Dan enjoys spending time with his wife, 3 children and golden retriever. He is also involved in his local community, serving on the Board of Duxbury Youth Hockey. From September through April, he can often be found in a hockey rink watching or coaching his kids. In the warmer NE months, he is an avid clammer and boater as well as his kids’ #1 lacrosse fan. He graduated from the S.I. Newhouse School of Public Communications at Syracuse University.

An image of PAN's Brand Experience Report on the Potentials and pitfalls of AI for marketers

In our annual Brand Experience Report, we asked marketers and customers how they are using and experiencing AI to better understand how the technology is changing that relationship.