Brand-To-Demand Approach
…brand-to-demand look like in practice? Your media coverage feeds your ad targeting. Campaign data sharpens your pitch angles. The thought leadership your exec publishes on Tuesday makes the sponsored post…
Success Stories
…CFOs HR tech How earned media became the lever for AI visibility Commerce & CX Establishing agentic AI leadership through high-impact global media B2B Tech Building visibility in an overlooked…
One Year In: What PAN’s Acquisition of BLASTmedia Taught Us About Growth, Culture, and the Importance of Meeting Your Moment
…With the support of PAN’s recruiting infrastructure and HR leadership, PANBlast brought on eight new team members in the past year. But it wasn’t just headcount that grew—it was also…
PAN Names New UK Managing Director as Clients Expand Across Global Markets
…the appointment of Catherine Coffey as Managing Director of its UK operations. This leadership addition marks a significant step in advancing PAN’s global focus, which has seen undeniable momentum in…
Activating social media for candidate acquisition
…Street Journal, Associated Press, TIME Money, and MarketWatch. Interviews with Radial executives made them part of the larger story of companies struggling to fill seasonal employment needs, citing increases in…
B2B Healthcare
…for our healthcare clients Inserting executives into the national conversation on price transparency Life Sciences, Research, & BioTech Changing the conversation for next level awareness Patient Experience PAN’s approach to…
Patient Experience
…from 2025 Healthcare Conferences Read More Blog Healthcare Strategic Considerations for PR and Marketing in Healthcare: Impact Assessment and Fu… Read More Inserting executives into the national conversation on price…
Unlocking the Value of Generative AI For Business: Insights from Peter Cohan
…are making more money, then they will view it as worth paying for—a win-win. This is where Cohan believes executives and companies should be focusing their time and efforts. A…
Why My Shift from Founder Mode to Manager Mode Was an Inflection Point for PAN
…lane experts within my C-Suite. I have one of the BEST executive teams and I’ve shifted my role as a leader from micromanaging tasks to guiding these talented people to…
PAN Launches AI Optimization Services, Names Zareen Fidlon as Head of AI Innovation
…optimize, and refine their presence in emerging discovery ecosystems. PAN’s C-Suite Signals report, which maps how ChatGPT surfaces information for executive audiences and highlights the outsized influence PR-driven content has…
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