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Akeneo Breaks into U.S. Retail Market with Strategic Research Program

…tactful execution have propelled Akeneo into mainstream media conversations, elevating our thought leadership and solidifying our authority in shaping the future of retail product experiences.” Benedicte Ferrari, Head of Global…

B2B AI Optimization Services

…Marketing The B2B Buyer Journey Is Changing: Here’s How to Reach C-Suite Executives in Th… Read More Driving an integrated program to fortify leadership position in healthcare Read More Blog…

The Severance Guide to Marketing Personas: Stop Treating Your Customers Like “Innies” 

…download a research report only to get aggressively chased by a sales rep within five minutes? Or read a thoughtful blog about IT strategy, only to get retargeted with a…

Best Practices for Healthcare Industry Event Pitching: Q&A with Ron Southwick, Senior Editor at Chief Healthcare Executive

PAN Communications Hires Industry Veteran Juliana Allen as Executive Vice President to Lead a Growing B2B Tech Practice

B2B2C Healthcare Perspective: A Q&A With Dan Martin, PAN’s Executive Vice President of Healthcare

How Social Media Can Help Executives Hit a Brand Storytelling Home Run

Four Tips, and Four Pro Tips, to Best Prepare Executives for RSA 2016

Biotech and Beantown: Pharma Executives Descend on Boston as the Hub Revels in its ‘BioBoom’ Status

PAN Employee Spotlight: Boston’s Integrated Marketing Senior Account Executive, Helen Byrne