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With RSA Conference just over one month away, preparation for the event is well underway. At the same time, we’re also reflecting on how the cybersecurity landscape has evolved in the last few years and what’s changed since we reconvened at last year’s RSA in June.

Cybersecurity is always fast-evolving and the last year was no exception as the industry was shaped by ripple effects from macro-workforce trends like continued remote work and talent shortages. This has led to big challenges — and opportunities — for cybersecurity marketers.

Our team of cybersecurity experts at PAN takes advantage of our advanced news listening and monitoring process and tools to keep our finger on the pulse of breaking industry news, and we pride ourselves on our knowledge and passion for the cybersecurity industry. We worked together to compile industry research on these trends, to inform our “State of Cybersecurity Marketing” infographic.

Read on for our top takeaways on the shifting cybersecurity landscape, and predictions for the coming year.