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Client Spotlight: Why We Love SAP Jam

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Author: Adam Novak, Senior Vice President at PAN Communications, headshot
Adam NovakSenior Vice President, B2B Tech

In today’s workplace, many companies struggle with the right tools and strategies that seamlessly bring people together. While the ways we can collaborate have increased, we often deal with either too much information, or information in too many different places. Just because we can collaborate more easily, doesn’t mean that we’re communicating or working more effectively.

That’s where SAP Jam comes in, SAP’s enterprise collaboration platform. They take a different approach to collaboration from many of their industry competitors. Instead of being “just another place” to collaborate, they embed their technology into applications we already use on a daily basis. Because of that, they have a refreshing industry perspective and a user base of over 20 million people worldwide.

SAP works with PAN to raise awareness of their unique technology and approach to business collaboration.

An image of PAN's Brand Experience Report on the Potentials and pitfalls of AI for marketers

In our annual Brand Experience Report, we asked marketers and customers how they are using and experiencing AI to better understand how the technology is changing that relationship.