With work spanning a wide range of B2B tech and healthcare brands including Civic Plus, Solera, CloudBees, Blue Yonder, CVS Health, and Vercara — Nik has shepherded everything from massive launch campaigns, to dynamic interactive experiences, to livestream brand launches, to multi-faceted content programs. At its core, Nik’s creative philosophy is to create work that inspires people; inspires an emotion, an action, engagement, or a shift in perspectives. And through his signature workstyle of being a fierce collaborator, a prolific creative leader, and a go-to strategic partner, he gets solves problems and moves brands forward, in the least ego-driven way possible.
Brand Experience Report 2025In PAN's most recent Brand Experience Report, we investigate the connection between AI tools and dwindling brand signals. Read on for ways to strengthen your brand – and demand.