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	<title>PAN Communications prSPEAK &#187; Podcasts</title>
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		<title>Turning an Event into a Social Media Opportunity – The Podcast</title>
		<link>http://www.pancommunications.com/prspeak/2009/08/turning-an-event-into-a-social-media-opportunity-%e2%80%93-the-podcast/</link>
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		<pubDate>Fri, 14 Aug 2009 16:11:29 +0000</pubDate>
		<dc:creator>rsussman</dc:creator>
				<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[Multimedia]]></category>
		<category><![CDATA[Our Expertise]]></category>
		<category><![CDATA[DiCicco]]></category>
		<category><![CDATA[Gulman and Co.]]></category>
		<category><![CDATA[Industry Events]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.pancommunications.com/prspeak/?p=524</guid>
		<description><![CDATA[Every industry conducts their own events. Some are local, regional, national and even international. However, there are too many industry events to count and an individual cannot attend them all. So, what can be done to allow those who cannot attend an event to hear what was spoken about? What about the use of the [...]]]></description>
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		<title>If You Record It, They Will Listen</title>
		<link>http://www.pancommunications.com/prspeak/2009/08/if-you-record-it-they-will-listen/</link>
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		<pubDate>Thu, 06 Aug 2009 16:48:08 +0000</pubDate>
		<dc:creator>pwoodford</dc:creator>
				<category><![CDATA[Our Expertise]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mirror Image Internet]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[podcasting]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[recording]]></category>
		<category><![CDATA[social media]]></category>
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		<category><![CDATA[streamingmedia.com]]></category>
		<category><![CDATA[Wowza Media Systems]]></category>

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		<description><![CDATA[As new media continues to alter the way brands offer products and interact with consumers, the ways in which individuals utilize the information also continually changes.  Given that this evolution will only augment over time, the value that clients are seeing in non-traditional media opportunities (i.e. podcasts, video interviews, blogs) continues to grow. These outlets [...]]]></description>
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