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	<title>PAN Communications prSPEAK &#187; Marketing</title>
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	<description>the word on the street</description>
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		<title>Social Sunday</title>
		<link>http://www.pancommunications.com/prspeak/2012/02/social-sunday/</link>
		<comments>http://www.pancommunications.com/prspeak/2012/02/social-sunday/#comments</comments>
		<pubDate>Fri, 03 Feb 2012 15:21:55 +0000</pubDate>
		<dc:creator>aburch</dc:creator>
				<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[Slider]]></category>
		<category><![CDATA[digital strategy]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[sports]]></category>

		<guid isPermaLink="false">http://www.pancommunications.com/prspeak/?p=4273</guid>
		<description><![CDATA[Ariel Burch examines the marketing parallels between Sunday's big game and recommendations we make to our clients. ]]></description>
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		<title>What’s the value in your marketing and public relations team? (I’ll give you a hint, it should have changed…)</title>
		<link>http://www.pancommunications.com/prspeak/2012/01/whats-the-value-in-your-marketing-and-public-relations-team-ill-give-you-a-hint-it-should-have-changed/</link>
		<comments>http://www.pancommunications.com/prspeak/2012/01/whats-the-value-in-your-marketing-and-public-relations-team-ill-give-you-a-hint-it-should-have-changed/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 16:12:32 +0000</pubDate>
		<dc:creator>jouellette</dc:creator>
				<category><![CDATA[Our Expertise]]></category>
		<category><![CDATA[Slider]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[content creation]]></category>
		<category><![CDATA[digital communications]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://www.pancommunications.com/prspeak/?p=4214</guid>
		<description><![CDATA[Technology VP Jason Ouellette on the evolving role of the PR/marketing team and the role of competitive intelligence.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Getting Publicly Embarrassed? There&#8217;s an App for That – Fun with QR Code Marketing</title>
		<link>http://www.pancommunications.com/prspeak/2012/01/getting-publicly-embarrassed-theres-an-app-for-that-fun-with-qr-code-marketing/</link>
		<comments>http://www.pancommunications.com/prspeak/2012/01/getting-publicly-embarrassed-theres-an-app-for-that-fun-with-qr-code-marketing/#comments</comments>
		<pubDate>Mon, 23 Jan 2012 16:29:17 +0000</pubDate>
		<dc:creator>mconway</dc:creator>
				<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[Slider]]></category>
		<category><![CDATA[digital media]]></category>
		<category><![CDATA[digital strategy]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mobile]]></category>

		<guid isPermaLink="false">http://www.pancommunications.com/prspeak/?p=4198</guid>
		<description><![CDATA[Marki Conway relives an embarrassing public moment as she offers tips and recommendations for  QR Code mobile marketing campaigns. ]]></description>
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		<slash:comments>0</slash:comments>
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		<title>2012 Digital Media Predictions: Let&#8217;s Get Strategic</title>
		<link>http://www.pancommunications.com/prspeak/2012/01/2012-digital-media-predictions-lets-get-strategic/</link>
		<comments>http://www.pancommunications.com/prspeak/2012/01/2012-digital-media-predictions-lets-get-strategic/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 16:39:23 +0000</pubDate>
		<dc:creator>liacono</dc:creator>
				<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[Slider]]></category>
		<category><![CDATA[content creation]]></category>
		<category><![CDATA[digital communications]]></category>
		<category><![CDATA[digital media]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.pancommunications.com/prspeak/?p=4052</guid>
		<description><![CDATA[PAN's Director of Digital Strategy, Lauren Iacono, shares her thoughts on where digital media is headed for businesses over the next 12 months. ]]></description>
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		<slash:comments>0</slash:comments>
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		<title>A Professor&#8217;s Wisdom for Marketing Communications</title>
		<link>http://www.pancommunications.com/prspeak/2011/05/a-professors-wisdom-for-marketing-communications/</link>
		<comments>http://www.pancommunications.com/prspeak/2011/05/a-professors-wisdom-for-marketing-communications/#comments</comments>
		<pubDate>Mon, 02 May 2011 01:32:25 +0000</pubDate>
		<dc:creator>eburns</dc:creator>
				<category><![CDATA[Our Expertise]]></category>
		<category><![CDATA[college]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Professor]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.pancommunications.com/prspeak/?p=1688</guid>
		<description><![CDATA[A few weeks ago I had the pleasure of guest speaking during a graduate class at Emerson College.  The class, Graduate Marketing Communications Planning (GM606). I spoke on the topic of public relations, from the agency perspective, and the importance of integrating that discipline with all aspects of marketing, advertising and more.  The class was [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>What Have They Done to My Song, Ma?</title>
		<link>http://www.pancommunications.com/prspeak/2011/03/what-have-they-done-to-my-song-ma/</link>
		<comments>http://www.pancommunications.com/prspeak/2011/03/what-have-they-done-to-my-song-ma/#comments</comments>
		<pubDate>Mon, 21 Mar 2011 14:49:55 +0000</pubDate>
		<dc:creator>eburns</dc:creator>
				<category><![CDATA[Our Expertise]]></category>
		<category><![CDATA[Biz Markie]]></category>
		<category><![CDATA[Cadillac]]></category>
		<category><![CDATA[Chase Credit]]></category>
		<category><![CDATA[Chevrolet]]></category>
		<category><![CDATA[commercials]]></category>
		<category><![CDATA[Holiday]]></category>
		<category><![CDATA[Honda]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mercedes]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[Royal Caribbean]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.pancommunications.com/prspeak/?p=1493</guid>
		<description><![CDATA[I read last week a blog post titled, “5 songs marketers tried to ruin—and 2 that they did”. As I read the list, it got me thinking, “hey, you missed a bunch of other songs.” Remember Led Zeppelin’s “Rock &#38; Roll” … hawking Cadillac? The Allman Brothers’ “Melissa” coaxing us to connect … via Cingular [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Days Away from Change</title>
		<link>http://www.pancommunications.com/prspeak/2011/02/days-away-from-change/</link>
		<comments>http://www.pancommunications.com/prspeak/2011/02/days-away-from-change/#comments</comments>
		<pubDate>Wed, 02 Feb 2011 20:22:11 +0000</pubDate>
		<dc:creator>aperkins</dc:creator>
				<category><![CDATA[Our Expertise]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.pancommunications.com/prspeak/?p=1331</guid>
		<description><![CDATA[I often wonder what it would take to truly influence me. As a, let us say, seasoned communications professional, I have spent over 20 years evaluating messaging, formulating pitches, and analyzing sentiment in order to break through the clutter so that my clients messages can be not only heard, but remembered. Because of this, I [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Top of the Wish List &#8212; Holiday Gifts through the Decades</title>
		<link>http://www.pancommunications.com/prspeak/2010/12/top-of-the-wish-list-holiday-gifts-through-the-decades/</link>
		<comments>http://www.pancommunications.com/prspeak/2010/12/top-of-the-wish-list-holiday-gifts-through-the-decades/#comments</comments>
		<pubDate>Thu, 23 Dec 2010 19:52:32 +0000</pubDate>
		<dc:creator>abardaro</dc:creator>
				<category><![CDATA[Our Expertise]]></category>
		<category><![CDATA[holidays]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://www.pancommunications.com/prspeak/?p=1187</guid>
		<description><![CDATA[Contributed by: Emily Trevallion, Shannon Costello, A.J. Gosselin, Alicia Bardaro and Kyla Ruane It’s no secret that the holidays are THE best time for marketing a product, especially when you have the newest “it” toy of the season. Last year alone, in a down economy the National Retail Federation estimated Americans spent $446.8 billion on [...]]]></description>
		<wfw:commentRss>http://www.pancommunications.com/prspeak/2010/12/top-of-the-wish-list-holiday-gifts-through-the-decades/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Rebound and Heightening of the PR Industry</title>
		<link>http://www.pancommunications.com/prspeak/2010/08/the-rebound-and-heightening-of-the-pr-industry/</link>
		<comments>http://www.pancommunications.com/prspeak/2010/08/the-rebound-and-heightening-of-the-pr-industry/#comments</comments>
		<pubDate>Wed, 25 Aug 2010 18:34:30 +0000</pubDate>
		<dc:creator>phil</dc:creator>
				<category><![CDATA[Our Expertise]]></category>
		<category><![CDATA[Best Doctors]]></category>
		<category><![CDATA[Forrester]]></category>
		<category><![CDATA[Harvard Business Review]]></category>
		<category><![CDATA[hood]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[marketing roundtable]]></category>
		<category><![CDATA[Novell]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.pancommunications.com/prspeak/?p=898</guid>
		<description><![CDATA[I read an interesting article in Advertising Age, titled How Social Media Is Helping Public-Relations Sector Not Just Survive, but Thrive. Due to the power of content creation and social media, the PR industry has never been in a more powerful and secure position. We all know that the PR sector had a rocky ride [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>2010 Trend Predictions in Public Relations</title>
		<link>http://www.pancommunications.com/prspeak/2009/12/2010-trend-predictions-in-public-relations/</link>
		<comments>http://www.pancommunications.com/prspeak/2009/12/2010-trend-predictions-in-public-relations/#comments</comments>
		<pubDate>Thu, 31 Dec 2009 18:21:07 +0000</pubDate>
		<dc:creator>ajigarjian</dc:creator>
				<category><![CDATA[Multimedia]]></category>
		<category><![CDATA[Our Expertise]]></category>
		<category><![CDATA[2010 predicitions]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.pancommunications.com/prspeak/?p=581</guid>
		<description><![CDATA[Senior Account Manager Erica Burns talks to Jason Ouellette, Co-Director, Technology Portfolio Tweet This Post]]></description>
		<wfw:commentRss>http://www.pancommunications.com/prspeak/2009/12/2010-trend-predictions-in-public-relations/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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