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	<title>PAN Communications prSPEAK &#187; beer</title>
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		<title>Blogging, Beer, &amp; Marketing</title>
		<link>http://www.pancommunications.com/prspeak/2007/07/blogging-beer-marketing/</link>
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		<pubDate>Fri, 20 Jul 2007 18:32:54 +0000</pubDate>
		<dc:creator>ajigarjian</dc:creator>
				<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[beer]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[Haverhill]]></category>
		<category><![CDATA[PR]]></category>

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		<description><![CDATA[Last night, while enjoying a &#8220;cold one&#8221; at Haverhill&#8217;s local brewpub, The Tap, I came across a great article on beer bloggers in the popular publication, Beer Advocate. Seems that breweries are figuring out that these hop-head aficionados have a loyal online audience and are an important part of the marketing mix! Check out these [...]]]></description>
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