growing up in Connecticut – this was the state lotto commissions tagline (as I am sure it is in other states). but this statement rings true across a number of avenues, especially in the business and communications world (not just quick pick junkies). sometimes a company will get miffed by postings on a blog or on a web site that puts down their product/company/management team or on the flip side be overjoyed when something good is said about them – but what companies don’t know (or want to admit) is that they need to participate in these discussions to further the discussion and not stand on the sideline.  so whether it is run out of the communications department or marketing side of your organization, take advantage of the online discussions that are going on and either thank your loyal customers or correct those that are in the mudslinging business – you’ll be happy you did.

What are you doing with the blogs today? Do you know what is being said about your company?

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