Momentum Continues in the First Quarter with Leading Emerging Growth Companies PAN Communications as Agency of Record

Andover, Mass. – May 7, 2008 – PAN Communications, a mid-sized public relations firm specializing in technology, consumer and professional services, today announced that it has been named the agency of record for seven technology companies. PAN was selected based on their industry experience, seasoned account teams and approach to creating widespread visibility with the analysts, media and social media influencers.

PAN’s recent wins are in line with the overall industry shift regarding more integrated offerings in all facets of media, including traditional and non-traditional programs. Brand and reputation management remain important criteria in the evaluation process as companies recognize that blended programs ensure consistent, meaningful and visible touch points with important audiences.

"Lexalytics chose PAN based on its track record of successes with traditional and emerging media, and its long history in the markets which we serve," said Christine Sierra, Lexalytics' Vice President of Product Marketing. "PAN's extensive network of media relationships has already begun to move key audiences for us, resulting in an almost immediate increase in inbound leads."

“It’s exhilarating to see such strong momentum and growth in our portfolios,” said Mark C. Nardone, executive vice president of PAN Communications. “We’ve had some key wins in our technology portfolio, and today’s announcement is further proof that the firm is continuing this winning trend. Each of these innovative companies has a ground breaking product or service and we’re honored to partner and represent them as their agency of record.”

The new clients include:

• Attivio, Newton, MA - creators of the Active Intelligence Engine™ (AIE), a universal index for integrating structured and unstructured data into key business processes;
• TRA, New York, NY – a media marketing research company which matches the ads people actually receive with the products they actually buy;
• Airwide Solutions, Burlington, MA - the leading provider of next-generation mobile messaging and mobile internet infrastructure, applications and solutions;
• JackBe, Chevy Chase, MD – provides user-driven enterprise mashup software;
• Safend, Philadelphia, PA – a leading provider of endpoint data leakage prevention solutions that protect against corporate data loss via physical, wireless, and removable media ports while ensuring compliance with regulatory data security and privacy standards;
• Lexalytics, Amherst, MA - helps customers address the basic problem of making loosely structured information more valuable in their organization;
• RAID, Methuen, MA - a customer centric managed storage service provider specializing in custom manufacturing of leading edge storage solutions.