Contact:
Ani Bardakjian
PAN Communications
978-474-1900
[email protected]
HOT NEW FASHION DESIGNER, HIGH-END MOVERS, AND A CONSUMER PRODUCT DESIGN COMPANY JOIN PAN COMMUNICATIONS’ CONSUMER PORTFOLIO
Andover, Mass. – August 16, 2006 - PAN Communications, an award-winning public relations firm, today announced that three diverse consumer businesses have selected PAN to lead their PR efforts. Up-and-coming couture designer Michael De Paulo, celebrity mover NorthStar Moving, and innovative product design company Perfect Curve Inc., selected PAN based on its strong consumer PR track record.
This fall, there will be a new young fashion designer showing his couture collection to buyers and the press. PAN will launch Michael De Paulo as an up-and-coming fashion designer. The PAN team has already secured press appointments with mainstream fashion magazines such as Vogue, Harper’s Bazaar, and WWD to view his collections. The PAN team will also reach out to retailers to secure interest in carrying De Paulo’s distinctive couture collections. In the fall, the agency will be publicizing his presence at the Wedding Channel fashion industry event at the Waldorf Astoria to generate even greater buzz about this fresh new look in the fashion world. De Paulo was impressed with PAN’s roster of clients in the apparel, accessories, shoes and jewelry markets. “PAN will leverage its connections in the fashion industry—from buyers to celebrity stylists to fashion editors—further propelling me into the spotlight,” said Michael De Paulo.
NorthStar Moving, known in Hollywood for discretely moving A-list celebrities, is looking to PAN to expand its customer base and bring its services to other West Coast residents “We love the work they do for Gentle Giant Moving Company in the northeast,” said Laura McHolm, marketing director and co-founder of NorthStar Moving Corporation. “We’re confident they’ll help us become known as the premiere moving company on the West Coast.”
Perfect Curve Inc., a leader in designing and manufacturing unique storage and organizational products, selected the PAN team to launch its latest product, a shoe organizer, and to generate press for their existing products. “We were impressed by PAN’s creativity, enthusiasm, and knack for promoting consumer products,” said Gregg Myles Levin, president of Perfect Curve Inc.
“PAN has a strong track record of creative, memorable, and successful public relations campaigns for consumer clients, including California Paints, Nantucket Nectars, Boston Acoustics, and Rand McNally,” said Philip A. Nardone, PAN’s president and founder. “We’re pleased to leverage this expertise to deliver exceptional results for Michael De Paulo, NorthStar Moving, and Perfect Curve.”