“From planning our events to working on our website, our passionate and dedicated head of marketing juggles many roles – and always wears a smile. If we could sum up PAN in one person, it would be Ani.”

-Phil
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The Agency > Team > Ani Bardakjian

Marketing Manager

As PAN’s marketing manager, Ani is in charge of the agency’s corporate presence and visibility. In this role, she develops and executes creative marketing initiatives. Ani has played a key role in building and reinforcing the company’s distinctive brand. Working closely with PAN president and founder Philip A. Nardone, Jr., she manages a wide range of activities, including PAN’s website, corporate communications and PR, client communications, the quarterly newsletter, event planning, award programs, speaking opportunity placements and more. She also serves on the Board of Directors for the Publicity Club of New England.

Ani brings more than ten years of experience in the advertising, marketing and public relations industries. Prior to joining PAN, she was the director of research relations at Market Semiotics where she oversaw public relations, marketing and stock market research activities. She earned her Bachelor of Arts degree in Advertising from Michigan State University.

Favorite Thing About PAN:

The ability to be as creative as you want to be. Your ideas are encouraged and your hard work is always appreciated. And the people and culture, of course!

Media outlet that keeps me most informed:

CNN, BBC, Perez Hilton and my Google Alerts.

Perspective on PR:

It’s easy to buy advertising. It’s not so easy to build relationships with the media and get your voice heard. PR is a powerful communication channel which builds your brand and image unlike any other medium.